Cousin Viny,
Hey cousin how have you been? It sure has been along time, I think the last time I saw you was when Aunt Marty told us all about her personal gas problem, remember that. Man that was the best family reunion ever! How have you been? Grandma tells me you moved back into the family trailer, how is it living with the old man again? I am sure glad that is you and not me! I don’t know if grandma told you but I finally graduated college. I know they say only doctors go to school for seven years but they didn’t give me a white coat.
Since graduation I have been offered an excellent position with the Public Relations firm Fleishman-Hillard. Fleishman-Hillard is a global communications firm, specializing in Public Relations. Fleishman-Hillard has hired me on as an Account Manager in their Sydney Australia office; I will be responsible for some their international contracts.
What do I actually do for my job, that was your question right? I will be in charge of communication to and from various clients. Basically, if our clients want to communicate anything to the general public or to their employees they hand it over to my team. The information may range from a “sneak peak” of a new product, to a corporation’s position or statement regarding an ongoing legal battle, or a new casual Friday policy the company is debuting for its’ employees. My team does some research and depending on the instance maybe we spend several hundred man hours digging through data. Our goal is to create an effective piece of communication that is accurate and helps promote our clients corporation.
I though you might be interested in the field. The further into my career I get, the more I think you would be perfect for PR. Here is a quick survey I found that is usually a quick way to find out if the PR field is a good match for you. Don’t take it to seriously if you fail, I am just kidding! It is pretty simple but it has some key qualities that you must contain to be successful in PR.
Are you “urgent”?
Do you become restless when there is a lull in activity?
Do you consider yourself more intense than most people?
Are you an “analytical problem solver”?
Do complex games and puzzles hold your interest?
Do you find that solutions to various problems come to you more easily
than they do to other people/
Do you instinctively want to address the root cause behind issues?
Are you “flexible” in you approach to work and interactions?
When people’s views differ from yours, do you thoughtfully consider
their perspective?
Do you find that you can have many interruption and still complete the
goals that you set for the day?
Do shits to you plans add to the excitement of your day?
Well cousin, I hope to hear from you soon. Make sure you let me know if you passed the PR exam. Honestly though I think you would be great at this profession, and there is great opportunities in the field right now. Tell your dad I say hi.
Your Cousin,
Ryan
Oh my I loved your letter. It was very simple and to the point. I liked how you didn’t try to put tons of information on everything PR does. You gave a basic, very correct and simple definition. I also enjoyed the quiz! I don’t think I passed, but I still think I’ll stick with public relations.
ReplyDeleteI thoroughly enjoyed reading your letter. Your spin on how you wrote it was unique and lacked a sense of lull that I found frequent in other letters. I heard myself answering those questions that you entailed within your letter, and it made me step back and think about PR and if it is the career for me.The results were promising and I feel like I still am going to remain in PR. Your objective and focus was concise. If you do get the opportunity to represent Fleishman-Hillard one day, know that simple classroom assignments like these (blogs, cousin letter)will only help you with your profession and only make you more knowledgeable about your career. And from what I've seen in this letter I have no doubts that you will be sensational.
ReplyDeleteGreat letter, man. I especially enjoyed the first paragraph. There are a few areas where you can clear up some grammar mistakes, but I think it was a short, to-the-point letter. Nice.
ReplyDelete